Imagery

Immerse yourself in our mix of eye candy and find the right image for your project to shine.

Download image pack

10 images • 72 dpi • JPG

ZIP • 9 MB

Imagery

Immerse yourself in our mix of eye candy and find the right image for your project to shine.

Download image pack

10 images • 72 dpi • JPG

ZIP • 9 MB

Imagery

Immerse yourself in our mix of eye candy and find the right image for your project to shine.

Download image pack

10 images • 72 dpi • JPG

ZIP • 9 MB

Our image style

Lived in and real

People and our products live together in the real world where life happens. A documented snap of the moment. Mess and all. 

Organic and real snapshot of life in reality.

Organic and real snapshot of life in reality.

Organic and real snapshot of life in reality.

Too glossy, neat or staged.

Too glossy, neat or staged.

Too glossy, neat or staged.

Charming and fun

Our audience responds well to warmth and a sprinkle of fun. We are open, light and have a sense of humor. 

Show our personality, humor and easygoing attitude!

Show our personality, humor and easygoing attitude!

Show our personality, humor and easygoing attitude!

Being too serious, dark or trying to be cool.

Being too serious, dark or trying to be cool.

Being too serious, dark or trying to be cool.

Useful interaction

The space where humans and technology interact is always the starting point. Showcase value in a real setting.

Showing how easy tech is, literally anyone can benefit from it!

Showing how easy tech is, literally anyone can benefit from it!

Showing how easy tech is, literally anyone can benefit from it!

Making it too high concept, complex or using “made up” scenarios.

Making it too high concept, complex or using “made up” scenarios.

Making it too high concept, complex or using “made up” scenarios.

Images as design asset

Our visual identity consist of many different components, images being a big part of it. They help us express emotion, show off our brand personality and creates trust with our customers.

Using our images in the right way will make it easier for our customers to identify us and understand our messages. Making sure that it’s neatly cropped, not pixelated, nicely edited, connected to our main message and on point with our brand is the key to success.

The attention from our customers is incredibly short and valuable, let’s make everything we design count and give them the value of that time spent with us!

“Our images are authentic and playful with a human presence and something that makes you smile.”

“Our images are authentic and playful with a human presence and something that makes you smile.”

“Our images are authentic and playful with a human presence and something that makes you smile.”

“Our images are authentic and playful with a human presence and something that makes you smile.”

Cropping images

When we crop images for different formats we want to keep the composition of the images as best we can. In the below example we have cropped the image to show our person, the phone and the vacuum cleaner. In this case we want to show how easy it is to use Tibber and following the consumption in real-time through our app.

9x16 - No content

4x5 - No content

1x1 - No content

16x9 - No content

Images with content on top

Sometimes we need to focus more on the message and copy on top of the image and then we can crop the image differently, and also add a gradient to make the content pop. The crop is closer and makes the image less busy to really focus on the message.

The gradient can be either linear or radial depending on what you want to pop. From 100% to 0% in the same color, we can use the Pure Black or Soft Black. The layer fill should be set to between 40-80%, adjusted to the image and the blend mode set to Multiply.

Keep in mind that this type of gradient might be an issue in print production, so make sure to edit and export the image to make your prints awesome!

9x16 - With content

Awesome copy here

4x5 - With content

Awesome copy here

1x1 - With content

Awesome copy here

16x9 - With content

Awesome copy here